Delivering the Goods

Published by Washington State Association for Justice


From the Aug. 5 Annual Meeting and Convention 2010, 37 pages.

Eric Oliver
ERIC OLIVER has specialized in nonverbal, verbal and implicit communication skills for over 28years - 25 working with attorneys. Besides teaching effective persuasion skills to attorneys and their firms, he spends most of his time helping trial attorneys prepare and present more receiver-friendly cases for settlement presentations and trial. He helps lawyers build a presentation plan for each case - adaptable to any venue - integrating the verbal, visual and personal parts of the case story based ondecision maker needs and expectations uncovered in focus groups and voir dire. Eric is author ofCourtroom Power: Communication Strategies for Trial Lawyers (with Paul Lisnek) and, Facts Can't Speak for Themselves: Reveal the Stories That Give Facts their Meaning , published by NITA. Both available at His latest book, Persuasive Communication: Twenty-five Years of Teaching Lawyers, was published by Trial Guides, in late 2009.

Eric is the founder of his consulting firm, MetaSystems, Ltd., and resides with his wife and partner, Tess, in Canton, MI. You can find more information about his work at
Diane Wyzga
DIANE F. WYZGA, RN, founder of Lightning Rod Communications, is an experienced litigationconsultant who works nationally on plaintiff civil and criminal defense cases. Diane specializes in narrative skills to discover, uncover and develop your case and strategize the story to best position your client in settlement conference or the courtroom. Values-based narrative - not fear - overcomes the opponent every time.

Diane founded Lightning Rod Communications to train lawyers to identify, shape and effectively deliver their clients' legal stories using language with power, passion and precision designed to win the listener's attention. Her clients effectively incorporate storytelling techniques and principles whichtranslate compelling case images into desired verdict action.

Diane helps more lawyers win more cases more often by using values-based narrative to develop the legal case story, strategize the case from discovery through settlement or closing arguments, and influence decision-makers far beyond the reach of any PowerPoint presentation.

Originally Published

August 5, 2010

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